Why Everyone Should Set up GA4, Google Ads, and FB CAPI via GTM Only?
⚡ Why You Should Avoid Third-party Plugin Integration? When you install GA4 /GTM via a plugin, CDP, or some other third-party tool (aka non-standard implementation), you are likely to experience a lifetime of misery. Following are the top 8 limitations of non-standard implementations: 1) Unassigned traffic. A non-standard implementation can lead to certain misconfigurations or…
